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Delivering ecommerce and content together in the form of a streamlined, easy-to-consume API is the best way to spark innovation, sell from within digital and mobile channels, and generate new streams of revenue. When ecommerce is combined with advanced API management, businesses can create a powerful, scalable back-end-as-a-service (BaaS) capable of driving websites, mobile apps, and emerging touchpoints such as wearable devices. Join us as Sachin Agarwal, VP Product Marketing at SOA Software, and Elastic Path Commerce Architect Andrew Lau reveal the most effective ways to get your business selling into the API economy, and how to maximize your investments in ecommerce, content management, and APIs. During this webinar, you will learn: - API Strategies that will maximize your impact in the digital economy - How to integrate digital ecommerce, content management, and API management - How to design your APIs with orchestration and transformation - Best practices for API security, performance, and scalability - Lessons and results from a real-world ecommerce integration of the Elastic Path Cortex API and SOA Software's API Gateway