3280View
0m 0sLenght
13Rating

The World Is Flat: A Brief History of the Twenty-First Century is an international bestselling book by Thomas Friedman that analyzes globalization, primarily in the early 21st century. About the book: https://www.amazon.com/gp/product/0312425074/ref=as_li_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=0312425074&linkCode=as2&tag=tra0c7-20&linkId=17c39cd082ff771053e01e30b027bac7 The title is a metaphor for viewing the world as a level playing field in terms of commerce, where all competitors have an equal opportunity. As the first edition cover illustration indicates, the title also alludes to the perceptual shift required for countries, companies and individuals to remain competitive in a global market where historical and geographical divisions are becoming increasingly irrelevant. Friedman himself is a strong advocate of these changes, calling himself a "free-trader" and a "compassionate flatist," and he criticizes societies that resist these changes. He emphasizes the inevitability of a rapid pace of change and the extent to which emerging abilities of individuals and developing countries are creating many pressures on businesses and individuals in the United States; he has special advice for Americans and for the developing world (but says almost nothing about Europe). Friedman's is a popular work based on much personal research, travel, conversation, and reflection. In his characteristic style, he combines in The World Is Flat conceptual analysis accessible to a broad public with personal anecdotes and opinions. The book was first released in 2005, was later released as an "updated and expanded" edition in 2006, and yet again released with additional updates in 2007 as "further updated and expanded: Release 3.0." The title was derived from a statement by Nandan Nilekani, the former CEO of Infosys. The World is Flat won the inaugural Financial Times and Goldman Sachs Business Book of the Year Award in 2005. http://en.wikipedia.org/wiki/The_world_is_flat Fair trade is an organized social movement that aims to help producers in developing countries to make better trading conditions and promote sustainability. It advocates the payment of a higher price to exporters as well as higher social and environmental standards. It focuses in particular on exports from developing countries to developed countries, most notably handicrafts, coffee, cocoa, sugar, tea, bananas, honey, cotton, wine,[1] fresh fruit, chocolate, flowers, and gold.[2] There are several recognized Fairtrade certifiers, including Fairtrade International (formerly called FLO/Fairtrade Labelling Organizations International), IMO and Eco-Social. Additionally, Fair Trade USA, formerly a licensing agency for the Fairtrade International label, broke from the system and is implementing its own fair trade labelling scheme, which has resulted in controversy due to its inclusion of independent smallholders and estates for all crops. In 2008, products certified with Fairtrade International's Fairtrade certification amounted to approximately US$4.98 billion (€3.4B) worldwide, a 22% year-to-year increase.[3][4] The Fair trade industry does not reveal how much of this is the extra price charged for Fairtrade goods, or how much of the extra price reaches the producer. Fairtrade branding has extended beyond food and fibre, a development that has been particularly vibrant in the UK where there are 500 Fairtrade Towns, 118 Fairtrade universities, over 6,000 Fairtrade churches, and over 4,000 UK schools registered in the Fairtrade Schools Scheme.[5] Although no universally accepted definition of 'fair trade' exists, Fairtrade labeling organizations most commonly refer to a definition developed by FINE, an informal association of four international fair trade networks (Fairtrade Labelling Organizations International, World Fair Trade Organization (WFTO), Network of European Worldshops and European Fair Trade Association (EFTA)): fair trade is a trading partnership, based on dialogue, transparency, and respect, that seeks greater equity in international trade. It contributes to sustainable development by offering better trading conditions to, and securing the rights of, marginalized producers and workers -- especially in the South. Fair trade organizations, backed by consumers, are engaged actively in supporting producers, awareness raising and in campaigning for changes in the rules and practice of conventional international trade. http://en.wikipedia.org/wiki/Fair_trade